Our story
A plant with a long memory
Long before it was a gummy, Vijaya was part of everyday Indian life: in Ayurvedic texts, in rituals, in fields and in festivals. Here is that story, one frame at a time.
A plant India has always known
- Part of Ayurveda for thousands of years
- Known as Vijaya, "the victorious"
- Grown alongside everyday crops
- Used in rituals and festivals
In the old pharmacies
- Part of classical formulations
- Prepared by trained vaidyas
- Measured, never casual
- Studied in detail in colonial reports
For the mind
- Traditionally used to calm the mind
- Part of meditation and prayer
- Shared in community gatherings
For the body
- Traditionally used to ease tired bodies
- Part of rest after hard work
- Valued for helping sleep come easier
Small doses, big respect
- Ayurveda always valued the right dose
- Less is often more
- Guided by a vaidya, not guesswork
Grown with care
- A crop farmers have known for generations
- Grows with little water
- Supports rural livelihoods
Medicine, within the law
India's NDPS Act, 1985 allows cannabis to be used for medical and scientific purposes. Hitude's Vijaya gummies are Ayurvedic preparations, made under an AYUSH licence and taken only on a doctor's prescription.
Old wisdom, made safe and modern.
Same plant. New ritual. Prescribed, not just purchased.
Meet the gummies →how it works
Prescribed, not just purchased.
Three easy steps between you and your evening ritual, with an Ayurvedic doctor in the middle.
-
30 seconds
Choose your gummy
Shop, or take the 30-second fit quiz. Pay at checkout.
-
Free · 11 am to 7 pm
Talk to our Ayurvedic doctor
A short call before dispatch, between 11 am and 7 pm. Free with your order.
-
2 to 4 days
Delivered discreetly
Plain box by Blue Dart in 2 to 4 days; 24 hours in Delhi and Bangalore.
- AYUSH licensed
- Prescribed by our doctor
- Made by Sanan, Mehta Ayurvedic Sansthan
- Discreet Blue Dart delivery